There is no point in pleading the fifth when it comes to media interviews in the PR space. When a journalist contacts you for commentary on a topic that is in your wheelhouse as a medical and wellness professional, it Read More >
Years ago, if your medical practice didn’t have a phone number listing in the yellow pages you weren’t really in the game. Afterall, how would prospective patients find you, call you, make an appointment? The game has changed and Read More >
Remember the ‘golden rule’ we were all taught as children? ‘Treat others the way you want to be treated.’ It applied then, and it still serves as a guiding tennant when managing media relationships. While we’re no longer in the Read More >
They say all press is good press. Who knows if that’s true, but PR experts constantly strive to get their clients into the public eye in a polished and intentional way. As a doctor, you have a lot to gain Read More >
So now you have finally done it, you have journalists calling, texting, DMing, emailing and snail mailing you. They want to feature you in their latest articles and need your specific expertise on a particular medical phenomenon. This is the Read More >
In the age of the internet, searching for a trustworthy electrician or mechanic can feel impossible. The internet contains a deluge of seemingly unsorted information, and finding someone you feel good about feels out of reach. The same goes for Read More >
